Product Life Cycle: Understanding the Stages of Product Development

Similar to the product planning stages, the life of a product also has its stages. The stages of a product’s life are called the product life cycle . Understanding the product life cycle is very important in the business world. Through this cycle,  business people can plan marketing strategies when products start to decline.  Understanding … Read more

The Importance of Packaging: Functions, Benefits, and Types Explained


Packaging is something that is very important and cannot be separated from the marketing and distribution process of a product. So what exactly is the meaning of packaging, and what is the purpose of packaging itself? In this article, we will briefly discuss several things related to packaging, including: Explanation of what is meant by packaging, both in … Read more

What Triggers Economic Recession: Definition, Causes, and Impact on Society

Economic Recession

In measuring the development and progress of a country, of course the main reference or indicator is how much economic growth is. Meanwhile, the level of economic growth can be seen from the value of the Gross Domestic Product (GDP) in the country. If the GDP is low and continues to decline for months, it can trigger an economic recession . What … Read more

5 Things You Should Know About Sales

5 Things You Should Know About Sales

Business pals, hearing the word ” sales ” doesn’t sound familiar anymore, doesn’t it? Its vital role for the company makes the sales role as the spearhead of the company’s sales. Therefore, it is often easy for us to find job vacancies for sales positions . Unfortunately, many people actually underestimate this profession. Because, sales … Read more

What is Branding? Here’s what it means and the difference with marketing

What is Branding

In every business, every company definitely needs marketing to market a product. In addition, companies also need branding so that a product can stick in the minds of consumers. Because of this, some people who are not familiar with business think that branding and marketing have the same meaning. What exactly is branding? Simply put, branding is the … Read more

What is the difference between Revenue and Income? Here’s the explanation

Revenue & Income Difference in Pictures

Often Confused What is the difference between Revenue and Income? Here’s the explanation –  Without realizing it, usually some financial terms are very often misused in everyday conversation. The wrong use of the word sometimes causes confusion for young investors and early entrepreneurs. Especially entrepreneurs and investors who do not have a formal basic education about finance. … Read more

Understanding Market Share: Definition, Importance, and Metrics

market share

As we know, market share is a very determining factor for the success of a business. Then actually, what is the meaning of market share , and what is its purpose? The answer is in this article. Here I will discuss in detail several things related to market share , including: A brief explanation of what market share is . Types of market shares . Measuring the … Read more

Economic Goods: Definition, Types, and Examples

Economic Goods

In economics, there are three types of goods that humans can use to support their survival. The three types of goods are economic goods, illite goods, and free goods. All three have different meanings and characteristics. However, because there are goods that are limited. Maybe you will not be able to enjoy the item continuously. … Read more

Introduction to Microeconomics: Definition, Theory, Objectives and Scope


Are You looking for references on microeconomic theory? That’s right, sometimes there are still many people who can’t tell the difference between micro and macro economics. Even though the study of this theory will often be encountered by us when studying economics. In order to get to know and understand more about the study of the … Read more

Right Triangle Formula of Area and Perimeter

right triangle formula 2

This article will discuss the right triangle formula, starting from its meaning to example questions and discussion. Hi guys ! Did you know that there are various types of triangles, one of which is a right triangle. That you know triangle with one side perpendicular to form an angle of 90 °. While the other side is slanted and that is … Read more

Who is Antonio Gramsci ?

Who is Antonio Gramsci

Antonio Gramsci was an Italian intellectual and politician who founded the Italian Communist Party and contributed to the idea of ​​communism in Italy. He was born in Ales, Italy on January 23, 1891. In 1911, Gramsci began his academic career at the University of Turin. He also joined the Socialist Party, and was associated with the Federation … Read more

Social Research Methods

Social Research Methods

Social research method is a systematic way to study social phenomena. Social phenomena can be explained scientifically if the investigation process is carried out through the application of social research methods. Before going any further, it is necessary to first understand the meaning of research. What is research? Research  can simply be interpreted as scientific efforts made … Read more

The Position & Role of the CEO in a Company

The Position & Role of the CEO in a Company

You must have heard the term “CEO” before, right? Especially if you are quite active in socializing on professional social media such as LinkedIn, you will often come across several profiles of individuals who have CEO positions in the companies where they work. Whether it’s for companies whose names are already quite large in Indonesia, as well as … Read more

Definition of Distribution: Function, Purpose, and Types of Distribution

Definition of Distribution

Distribution is one of the processes carried out in economic activities and plays an important role in providing human needs. So what exactly is distribution, and what is its purpose? In this article, several things related to distribution will be discussed in full, including: An explanation of what distribution is, both in general terms and according to experts. … Read more

What Are Economic Bubbles, How To Avoid Them?


The term economic bubble or often also referred to as a speculative bubble or financial bubble. This is one thing to watch out for, especially when you invest. Determining investment instruments is not an easy thing. Of course, everyone hopes that the chosen investment instrument can increase in price so that it will provide benefits in the … Read more

Definition of Embargo, Types, and Case Examples

Definition of Embargo, Types, and Case Examples

In short, the definition of an embargo is a prohibition issued by the government in a country to import or export certain goods or products to other countries. This term is common and familiar used in the world of economics, especially in trade and politics. For more on the meaning of embargo and its types, … Read more

Emergency Response Plan Planning to Face Potential Disasters

Emergency Response Plan Planning to Face Potential Disasters

Emergency Response Plan Planning to Face Potential Disasters – In this very dynamic world, apart from the challenges of globalization and business competition, industry players and society are also faced with unavoidable potentials, namely the potential for disasters. Disasters in this case include fires, riots, earthquakes, floods, tsunamis, volcanoes, and other things. In Indonesia, which is an archipelagic … Read more

Product Differentiation: Definition, Strategy & Impact for Business

product differentiation

What is product differentiation? Product differentiation is the process that differentiates your product or service from others. This process involves detailing the characteristics of each product that consumers value and making it unique. When successful, product differentiation creates a competitive advantage because customers see your product as superior. Why is product differentiation important? It is important for … Read more

Understanding Gimmick Marketing

marketing gimmick

The ideal gimmick is low cost but still manages to attract the attention of many potential customers. More than that, a good gimmick leaves a strong and positive impression on people’s minds about your company and products, an impression that lingers on them for a long time. A few examples of gimmicks will help you get a … Read more

Understanding Process Management

Process management is the most important part of any process development and improvement effort. So process management is a way or action in dividing, allocating programs to be executed so that they are not messy and run well as they should. In its function to develop and increase the degree of efficiency and effectiveness, process management is … Read more

How to Calculate Working Capital?

How to Calculate Working Capital

Working capital is the company’s ability to pay current liabilities with current assets . Working capital is an important measure of financial health because creditors can measure a company’s ability to pay off its debts within a year. Working capital represents the difference between a company’s current assets and current liabilities. The challenge is to … Read more

What is a News Text?

news text

For some people, reading the news may be like eating or drinking, which is not only a necessity but also a necessity. What for? Yes, especially if you don’t get information, as is the meaning of the news text that we know. The information contained in the news text itself can be in the form of events … Read more

From Mudharabah to Ijarah, Get to Know the Principles of Islamic Banking

Principles of Islamic Banking

Islamic banks are banks that carry out their activities based on Islamic law (Islamic principles). This bank is also called an interest-free bank. Why not, in raising funds this bank does not provide interest in return and in loans are not subject to interest. In carrying out its activities, this bank is based on Islamic religious principles … Read more

Definition of Cultural Change


Along with advances in science and technology have a significant impact on human life. One of them, with the internet which has a very big influence on changes in the world of education. With the many advantages of the internet, both in terms of time efficiency, complete information, and flexibility, books are no longer the only source … Read more

Understanding the Meaning of Economic Bubbles


There is a phenomenon in economic studies called economic bubbles or bubble economy . This phenomenon occurs in many countries and has a long history. In this article we will study the general definition of a bubble economy or economic bubbles and some of the events in which the phenomenon of economic bubbles occurs. According … Read more

Understanding Economic Growth: Characteristics, Factors and Measurement Methods

Economic Growth

The economic growth of a country is closely related to the welfare of its people which also becomes a benchmark for whether a country is in a good economic condition or not. Simon Kuznets himself stated that economic growth is a condition in which a country is able to increase its production based on technological … Read more

The Concept of Deflation and Its Impact on the Economy

In the previous material, we have studied the definition of inflation, its triggering factors, and economic policies to overcome it. In this article, we will study the situation opposite to inflation, namely negative inflation or deflation and its impact on the economy. 1. DEFINITION OF DEFLATION. In principle, deflation is a general decline in output … Read more

Concepts of Utilitarianism, Liberalism, Libertarianism, and Socialism in Economic Policy Determination

Concepts of Utilitarianism, Liberalism, Libertarianism, and Socialism in Economic Policy Determination

Concepts of Utilitarianism, Liberalism, Libertarianism, and Socialism in Economic Policy Determination. Determination of economic policy is a classic problem that has always been a debate. The question of what policies the government should implement regarding equitable distribution of social welfare often raises pros and cons. In this paper, we will study the basic concepts that … Read more

Borobudur Temple Entrance Fee Update – What It Means for Tourists and Locals.

Borobudur Temple, located in Central Java, Indonesia, is one of the most iconic Buddhist temples in the world. Every year, millions of visitors come to this UNESCO World Heritage Site to witness its grandeur and spirituality. However, starting from January 1st, 2021, the temple authorities have revised their entrance fee policy, which has caused some … Read more

Unraveling the Magnificence of Borobudur Temple: A Journey through History and Architecture

Located in Magelang, Central Java, Indonesia, Borobudur temple is one of the most magnificent and grandiose Buddhist monuments that has stood the test of time. This temple is an exceptional masterpiece of architecture that boasts of stupendous stone carvings, intricate design, and a grandeur unparalleled to any other monument. Borobudur temple was built between the … Read more

Borobudur Temple Entrance Gate: A Journey Through Java’s Rich History

Borobudur Temple is one of the greatest and most significant Buddhist monuments in the world. Located in Magelang, Central Java, Indonesia, this UNESCO World Heritage Site attracts thousands of visitors each year. According to historians, Borobudur Temple was built in the ninth century during the Sailendra dynasty’s rule. The magnificent temple was then abandoned in … Read more